The tools I’m going to share with you in this post are some of my favorite to tinker with and explore. I’ll call this the “fun segment” of this three part series. We don’t really have a budget for marketing at my library (and I’m guessing a lot of you probably don’t either), but that doesn’t mean we can’t have great looking materials to distribute on our website and in print. Anything you present to your patrons will be a reflection of your library and will contribute to the overall user experience. Remember UX from last time? Everything from your website, to your signage, to your program flyers are part of telling your story. And let’s face it, you don’t want your story to be clipart and Microsoft Paint, so let’s jump right in.
Design, Document Creation, Infographics, etc.
Canva is probably the best thing I’ve ever stumbled upon. I use it A LOT, both for work and for personal use. It’s another tool that I have a hard time believing it’s free. I’m not a graphic designer. Design elements don’t exactly come intuitively to me, which means Canva is the perfect tool for me to make great looking graphics for our website and marketing materials.
So, what can you make on Canva? Just about anything. Check out my previous post on Canva to learn more. One update since this post that I love: you can now search template content. This is a huge improvement! Did I mention I LOVE CANVA! Continue reading “Dee’s Favorites (Part 2 of 3): Basic Graphic Design Tools”